Agile price history

Octopus Agile prices month by month since it launched in February 2018, for West Midlands. Prices include VAT.

Monthly average, West Midlands

p per kWh

  • Monthly average
  • Before VAT
0204060 p2020202220242026
tap the chart for values
the numbers

The last year, day by day

average p per kWh each day, West Midlands

02040 pNov 25Jan 26Mar 26May 26Jul 26Sept 26
tap the chart for values
the numbers

Every month, West Midlands

MonthAverageBefore VATLowestHighestNegative half-hours
October 202628.60p28.60p−3.65p69.74p18
September 202627.59p26.27p−5.12p90.60p131
August 202626.50p25.24p−4.20p71.63p29
July 202621.65p20.61p−6.73p51.88p69
June 202620.01p19.06p−8.79p80.50p62
May 202621.16p20.15p10.61p41.29p0
April 202616.32p15.54p−11.67p42.85p144
March 202622.55p21.48p−0.22p54.94p5
February 202619.29p18.37p4.19p39.77p0
January 202622.53p21.46p2.43p66.40p0
December 202518.18p17.32p−0.22p40.61p2
November 202518.77p17.88p0.22p60.96p0
October 202517.27p16.45p−4.41p61.55p52
September 202516.24p15.47p−4.59p50.02p44
August 202517.28p16.45p−4.41p42.39p42
July 202519.06p18.16p−1.10p57.45p5
June 202516.72p15.92p−5.19p37.74p55
May 202516.95p16.15p−8.38p36.99p43
April 202518.84p17.94p−3.95p41.04p19
March 202521.30p20.29p−5.33p48.29p18
February 202524.86p23.67p1.63p49.00p0
January 202527.06p25.77p−1.43p99.99p9
December 202421.61p20.58p−4.41p99.99p20
November 202423.02p21.92p−3.97p85.14p27
October 202419.87p18.92p−1.61p67.95p23
September 202418.49p17.61p−1.74p42.59p14
August 202414.81p14.10p−3.15p38.00p84
July 202416.90p16.09p−3.97p35.09p28
June 202417.35p16.53p−8.82p36.85p17
May 202417.50p16.66p0.38p36.41p0
April 202413.47p12.83p−8.82p34.45p79
March 202415.23p14.51p−3.97p41.71p5
February 202414.59p13.90p−2.69p39.04p7
January 202417.51p16.67p−2.56p39.81p6
December 202316.70p15.90p−4.41p64.20p70
November 202322.53p21.46p−4.41p67.68p8
October 202320.28p19.32p−4.41p65.80p22
September 202319.97p19.02p−7.28p59.79p25
August 202320.01p19.06p0.08p65.96p0
July 202317.06p16.25p−19.03p45.68p59
June 202320.25p19.29p0.88p33.73p0
May 202319.36p18.44p0.00p33.73p0
April 202323.51p22.39p−5.73p34.11p6
March 202325.96p24.72p−0.36p33.73p1
February 202329.23p27.83p10.54p35.72p0
January 202327.74p26.42p−5.11p40.30p24
December 202242.44p40.41p−8.38p82.14p15
November 202228.19p26.85p−5.25p82.14p10
October 202225.61p24.39p−8.82p60.15p8
September 202257.13p54.41p13.91p77.99p0
August 202255.13p52.50p30.49p77.99p0
July 202239.93p38.03p23.90p55.00p0
June 202230.58p29.12p−4.63p35.00p6
May 202226.84p25.56p6.62p35.00p0
April 202232.92p31.36p0.00p35.00p0
March 202234.72p33.07p12.85p35.00p0
February 202232.08p30.55p−0.10p35.00p1
January 202231.98p30.45p−10.58p35.00p30
December 202133.91p32.29p0.00p35.00p0
November 202132.96p31.39p0.00p35.00p0
October 202132.28p30.75p−2.20p35.00p1
September 202130.95p29.47p10.58p35.00p0
August 202124.42p23.26p1.59p35.00p0
July 202122.17p21.12p7.76p35.00p0
June 202118.67p17.78p10.14p35.00p0
May 202117.89p17.04p−1.17p35.00p1
April 202116.10p15.33p0.44p35.00p0
March 202113.75p13.09p0.30p35.00p0
February 202113.45p12.81p0.88p35.00p0
January 202116.28p15.51p4.85p35.00p0
December 202013.31p12.68p−4.41p35.00p16
November 202011.04p10.51p−1.52p35.00p5
October 202011.12p10.59p−8.64p35.00p12
September 202011.25p10.72p2.21p35.00p0
August 20209.72p9.25p0.84p35.00p0
July 20208.09p7.70p−4.19p23.63p17
June 20207.51p7.15p−3.97p22.30p30
May 20206.56p6.25p−10.78p21.42p63
April 20206.91p6.58p−4.19p22.74p62
March 20208.53p8.12p−1.14p35.00p5
February 20208.41p8.01p−3.35p26.36p9
January 20209.51p9.06p0.04p28.48p0
December 201910.25p9.76p−5.09p32.31p17
November 201911.64p11.09p4.41p35.00p0
October 20199.82p9.35p0.36p30.16p0
September 20199.56p9.10p1.90p27.17p0
August 201910.05p9.57p1.10p27.15p0
July 201910.78p10.27p3.09p29.36p0
June 201910.20p9.72p1.32p30.68p0
May 201910.72p10.21p3.27p26.27p0
April 201911.26p10.73p5.07p27.37p0
March 201911.30p10.76p4.41p31.56p0
February 201912.58p11.98p6.09p34.65p0
January 201915.02p14.31p1.50p35.00p0
December 201815.38p14.64p−2.43p35.00p3
November 201815.26p14.54p6.09p35.00p0
October 201815.75p15.00p7.23p35.00p0
September 201816.10p15.33p2.65p35.00p0
August 201814.86p14.15p2.21p35.00p0
July 201814.10p13.42p7.06p31.34p0
June 201813.47p12.83p4.41p32.14p0
May 201813.08p12.46p4.41p30.64p0
April 201812.80p12.19p3.86p29.69p0
March 201814.22p13.54p7.65p35.00p0
February 201814.07p13.40p9.20p35.00p0

The last 12 months, every region

RegionAverageNegative half-hours
London20.86p467
Yorkshire20.99p467
East Midlands21.12p467
West Midlands21.93p460
North East England21.93p460
North West England21.93p460
Southern England21.93p460
Eastern England22.06p460
South Scotland22.06p460
South East England23.00p450
South Wales23.00p450
Merseyside and North Wales23.13p450
South West England23.93p439
North Scotland25.13p430

Average of monthly averages over the last 12 months. Prices from Octopus Energy's public API, stitched from each Agile version while it was on sale. UK Electricity is independent and not affiliated with Octopus Energy.

Common questions

What has the average Agile price been?

The tables on this page give the average Agile unit price for every month since Agile launched in February 2018, for each region, including VAT. Pick your region to see its own figures.

Why did Agile prices jump in 2022?

Wholesale gas and electricity prices soared in 2022, and Agile follows the wholesale market. Octopus also changed Agile's formula and raised its price cap several times that year, from 35p to 55p, 78p and then 100p per kWh.

Which Agile version do these prices use?

They show what a new customer signing up at the time would have paid: each month uses the Agile version on sale then. Between 6 October and 25 November 2022 Agile was closed to new customers, so those weeks use the version existing customers were on.

Why is there a step in October 2026?

VAT on household electricity was cut from 5% to 0% from 1 October 2026 to 31 March 2027, so prices including VAT dropped by about 4.8% overnight for reasons unrelated to the market. The "before VAT" column compares like with like.